A fresh and fun atmosphere was designed with a level of sophistication to position this brand among it’s competitors. Custom designed store fixtures were inspired with a rough and ready aesthetic of warm unfinished wood tones contrasted with a touch of glamour through the select use polished ceramics, brass and glass fixtures. Illuminated wall art and signage were incorporated to add warmth through indirect lighting sources. The store layout and fixtures were strategized for best customer conversion and modeled in 3D to test inventory layout and sight lines.
